New Delhi:
Social media giant Facebook is developing new strategies to collect even more and more data online. And Facebook’s latest change will now publish its ads to every single person, no matter if they have a Facebook account or not. Until now, Facebook was only showing targeted ads to its users, but now all will be able to see ads irrespective of their FB accounts.
This new ad will impact all who use Internet, even if they’re not signed up to Facebook. As part of their extension plan Facebook will now target more audies in order to expand its reach.
Facebook plan to do so by tracking people’s browsing behavior and collecting information about all internet users, using the ‘like’ button and codes on other websites. Using the data gathered, the social networking site will then use it to better understand people’s behavior and choices in the market.
