BMW Motorrad, which introduced the TVS-manufactured BMW G 310 R and G 310 GS in 2018, has sold 2187 bikes in 2018 in India. From April to December 2017, the company sold 252 units. In 2018, more than 75 per cent of the total sales came from the G 310 R and G 310 GS. Despite sharing the same platform and having a much heavier price tag, two premium bikes by BMW Motorrad have outsold their sister TVS bike. TVS Motor Company has reportedly sold less than 1,500 units of the Apache RR 310 during August-December period.
The G 310 R, G 310 GS and the Apache RR 310 were born out of a common platform developed by TVS and BMW and use many shared components, including the engine, and are made from the same factory in Tamil Nadu owned by the Indian company, reported Money Control.
While the BMW G 310 R is priced at Rs 2.99 lakh and the G 310 GS is priced at Rs 3.49 lakh (ex-showroom), the TVS Apache RR 310 is priced at Rs 2.23 lakh (ex-showroom), the report added.
The German auto giant has managed to register a growth of 13 per cent in annual car sales in India. The company sold 10,405 BMW vehicles in 2018 (responsible for 11 per cent growth) and 700 units of the MINI, too. The firm’s two-wheeler division recorded 2,187 sales in 2018.
Major contributors to the sales include the new 5 Series, the 6 Series GT, and the company’s SUV line up. The latter is said to make up to about 50 per cent of sales. It comprises the X1, X3, X5. MINI also registered a massive 66 per cent growth, with annual sales of 700 units. The company mentions that 60 per cent of MINI’s sales are of the hatchback and the new Countryman, according to Motoring.