Bharatiya Janata Party (BJP) president Amit Shah on Tuesday flagged off the 'Mera Pariwar, Bhajpa Pariwar' campaign from his residence in Ahmedabad. The campaign aims to plant the BJP flag at five crore homes of its workers and sympathisers across the country. "This BJP flag is a symbol of development, belief and nationalism, and shows how appeasement, casteism and family rule is ending in the Modi era," Amit Shah said, during the campaign launch. Gujarat Chief Minister Vijay Rupani was also present on the occasion. BJP sources have described the drive as a part of its mass mobilisation campaign for Lok Sabha elections, expected to be held in April-May.
Gujarat: BJP President Amit Shah flags off 'Mera Pariwar, Bhajpa Pariwar' campaign from his residence in Ahmedabad. Gujarat CM Vijay Rupani also present. pic.twitter.com/da7ns8LFXA— ANI (@ANI) February 12, 2019
Among other measures, the party has been reaching out to beneficiaries of different government schemes, like Jan Dhan bank accounts, the building of toilets, Mudra loans and LPG connection scheme, to mobilise people in its support.
"We have already verified details of over 9.5 crore new members out of the 11 crore it had claimed to enrolled during its membership drive following its victory in 2014,” news agency PTI quoted a source as saying.
"The BJP had received over 17 crore votes in 2014. Now we have details of of 9.5 crore members in our record. There are 35 crore beneficiaries of Jan Dhan bank accounts, seven crore under Mudra and over six crore under Ujjwala scheme to give free LPG connection to the poor," a leader said.
He added the party has targeted different groups for mobilisation ahead of the polls.
On Monday, Amit Shah wrote an open letter to the people of Andhra Pradesh where he launched a blistering attack on Chief Minister N Chandrababu Naidu and said that the TDP chief has destroyed the trust of the people. BJP president Amit Shah said the Andhra Pradesh chief minister knows that his political fortunes are declining rapidly and so he was back to theatrics in his desperation for grabbing headlines. Naidu’s “delusional politics” is about to end, he said, adding that the BJP has full faith in ‘Satyameva Jayate’ (truth prevails).