Want to have homestyle meals? So order it from the Swiggy Daily app. Yes you read it right. Swiggy, a homegrown food delivery start-up, on Monday launched ‘Swiggy Daily’, an app to give consumers access to a variety of simple homestyle meals prepared by home chefs, tiffin service providers and an organised vendors.
The app is currently operational only in Gurugram, however, the service will expand to Bengaluru and Mumbai in the coming months. Interestingly, the app allows users to schedule their meals in advance or opt for a daily, weekly or monthly subscription. Also, the app will list over 30 options for every meal.
"There is a growing demand for quality and affordable everyday meals. With a mix of organised vendors and home chefs, Swiggy Daily will cater to this latent demand for homestyle meals that are an affordable, long-term solution for our daily food needs," said Sriharsha Majety, CEO, Swiggy.
"The daily meal subscription market in India is highly unorganised with multiple tiffin services and home chefs operating independently with the help of local chat groups and word of mouth," said Alok Jain, Entrepreneur in Residence at Swiggy.
"Daily is the first homestyle hyperlocal food subscription service in the country that will offer a world-class platform to these food service providers and help solve the key issues of discovery, flexibility and taste fatigue," Jain added.
Importantly, the ‘Swiggy Daily’ will include meal options from a mix of organised vendors like Homely, Lunchly, Fig, iDabba and Caloriesmart, popular tiffin services like Dial a Meal and Dailymeals. Also, expert home chefs like Sumita's Food Planet, Mrs. Ahmed's Kitchen and Shachi Jain will serve the meal through ‘Swiggy Daily’ app.