New Delhi:
Cricket fans much-awaited curiosity to know about how Indian ODI skipper Virat Kohli achieved spectacular heights in his cricket career shall now put to rest with a new book titled "Winning like Virat: Think & Succeed like Kohli" by Abhirup Bhattacharya. The book unravels the secrets of the cricketer's consistent form, while attempting to decode his philosophy towards life.
"If we focus on Virat, the cricketer and the man, we will find some extraordinary traits his leadership skills, the ability to keep his cool under pressure, a fearless attitude and a desire to win every game that have shaped him as he is today," Bhattacharya writes in the book.
"From off the field to his maturity in handling the media, from his business acumen to his excellent leadership and man-management skills -- there is little doubt that Virat's success is not a matter of luck alone but of relentless hard work and a dedicated goal to succeed," he says.
In the book, the writer etches Virat's success curve by using statistics that chart his performances and anecdotes from his predecessors and contemporaries in the game.
According to Bhattacharya, it is only Virat Kohli who has managed to enjoy a fandom that comes even close to the popularity of Sachin Tendulkar.
Virat, he says, has re-captivated the attention of the 1990s' generation to the TV screen just like Sachin.
"My obsession with cricket started during my school days when hopes of billions of Indians rested on the shoulders of Sachin Tendulkar. Post Tendulkar's retirement, I felt that cricket will never be the same.
"It was at this juncture that we saw the rise of a new legend in the making Virat Kohli. His consistency across various formats and the sheer force with which he plans his innings is a model to behold in the modern era," Bhattacharya says.
Taking a retrospective look at Kohli's career, the book also observes how the cricketer seized every opportunity to cement his place in the Indian cricket team over the years.
It highlights his art of nurturing relationships both inside and outside the game. "Virat definitely understands the science of branding. He has positioned himself in such a way in consumer's mind that he automatically assumes dependability and trust.
"In fact, quite a few cricketers have a certain image associated with them such as Dhoni (Mr Cool), Dravid (Mr Dependable), and Ganguly (Mr Aggressive). Virat captures the consumer's mind by being the single brand that has all the qualities.
The 128-page book published by Rupa publications, is priced at Rs 199.
